Solving problems since 2012
AURA: SMM, PR, ORM
Managing perception and promoting your brand. Our core specialisation is brand reputation management online.
Agency services
Our core specialisation is brand reputation management online. We deliver every service both as a contractor and as a business consultant.
SMM
We build effective communication on social media and raise the image of your brand.
PR
We grow your brand's popularity through placements on reputable platforms and in the media.
Marketing
Strategy, execution and consulting — from audience research to KPIs and a work plan.
ORM: online reputation
We solve negativity online and remove material from YouTube, Facebook, Instagram and other platforms.
Account verification, access recovery and promotion — officially, under contract.
Websites and apps
Websites, online stores and mobile apps built around your business.
Design and branding
Logo, brand book, corporate identity and design for the website and social media.
Video-facade advertising
Clips on the 62 m² screen of the Besh Sary mall facade — 360 plays a day.
SMM: why you need it
Brand promotion on social media. We know how to reach your target audience — trust a team of professionals.
More recognition
The brand shows up where your audience spends time every day.
Building loyalty
Regular communication turns followers into customers and customers into regulars.
Handling negativity
We answer complaints, defuse conflicts and keep negativity from spreading.
Internal communication
Social media works for the team too: news, culture, hiring.
Audience reach
Organic posts, ads and activations give reach you can measure.
SMM: how we work
Four stages that repeat every reporting period.
We develop a presence and promotion strategy
- We study your business and your competitors' products
- We research the target audience: segments, media consumption, capacity
- We choose communication tools for each segment
- We set KPIs for each tool
- We draw up a work plan
- We forecast short- and long-term results
PR: what the brand gets
Recognition creates value. Public relations, guaranteed media placements and established relationships with journalists.
News hooks
We find and create events worth writing about.
Placements in specialised media
Material where your audience actually reads it.
Turnkey events
From the idea and the venue to the guests and the report.
Personal image
The personal brand of the company's leaders and experts.
Expert status on the market
Comments, columns and talks on behalf of the brand.
Trust of the target audience
A reputation confirmed by independent sources.
Managing the tone of the news field
We watch what is said about you and how.
Image growth
Measurable growth in mentions and their tone.
PR: how it works
Three steps from analysing the news field to a positive reputation.
1. Analysis of the news field
We study the current position and the reputation environment, audit competitors, identify reputation threats, assess the brand's potential and find the points for generating news hooks.
2. Promotion strategy
We define the target audience, choose effective PR tools, select relevant online and offline platforms, develop news hooks for the media and a scenario for the brand's behaviour in the media space.
3. Building a positive reputation
We develop the personal brand of the company's experts, create and publish material in top media, arrange talks at events and launch special projects online and offline.
Interested? Send a request
Tell us about the task — we reply during business hours, clarify the details and propose a solution with a price.